Tag Archives: Google

Google Does Not Use Keywords Meta Tags!

It’s something that the vast majority of webmasters already knew: nobody cares if you put keyword meta tags on your web pages. Nobody cares because Google don’t care; and they’re the web search boss.
death-of-meta-tags Other websites might use them, but ultimately, it has been so overused that it is likely nobody uses it. While we all knew this, it is only very recently that it has been publicly stated by Google. In a recent video blog by Google Software engineer Matt Cutts, the a question regarding the value of the keyword meta tag in main search results is asked. his answer? “Basically not at all.”

There was the famous (in web master circles at least) law suit that involved one company suing another because it used its brand name in keyword meta tags (the idea being to steal traffic from the search term). Although Matt Cutts does not mention the companies in the video, he gives the example of Bob and Alice, where Bob uses Alice’s name in his keywords. He points out that such lawsuits are pointless because the keyword has no bearing on main search results.

In truth, the keyword meta tag probably hasn’t been used by Google for a very long time. It was subject to a great deal of black hat search engine optimisation – with a lot of people spamming the feature. In the same video, Mr Cutts does mention the importance of the meta description, saying that if the quality of it is high enough, then it may well be used in the Google Search snippet (the piece of text that appears under the meta title in search).

And The Techie Giants Just Get Bigger And Bigger!

The Backyardigans, a soundtrack music band, once had a song entitled ‘Nobody’s Bigger Than A Giant’, but what if two giants come together to form something evermore spectacular? I am of course referring the two giants that are Google and BBC, who are in considering the possibility of a new international version of the BBC iPlayer. Currently this is supported by YouTube (a Google owned video sharing platform), with the UK having access to the iPlayer programme.

bbc-iplayer1

The Telegraph had announced this news in respect to the discussion over producing something that would allow people from any region in the world to watch any BBC content in full rather than in short bursts. Sources close to the BBC’s director general Mark Thompson have been informed about their plan of launching the new video streaming programme, opening up a much wider audience.

The current BBC iPlayer is popular amongst UK users and was once a top Google search term back in 2008. This allowed for viewers to stream content up to seven days after they were first broadcasted on television. Users are also able to access BBC programmes via YouTube, however much to the rest of the World’s dismay these are only available in small clips rather than in its full length version. The international iPlayer is set to allow viewers outside of the UK, the luxury of watching full-length versions of BBC content via YouTube.

Online video streaming is very convenient for the busy hardworking individuals who never get a chance to watch their favourite programmes. Telly-addicts are given the chance to catch up on their favourite programmes on their laptop or PC, should they ever be pulled away from their comfy couch and living room area. Some people, who simply cannot miss their favourite programmes for fear of leaving an eerie void in their lives, can now have a backup plan in which the void can be filled with the help of Google!

One obstacle that the BBC faces is the issue of gaining international rights clearance, which is will hold back any final decisions that the broadcasting giant make. It is just a matter of time then, before the world becomes hooked on programmes such as Eastenders and Casualty!

Google Meets the Queen

Dear Google UK,

Do you realise you have goo’d in the Queen’s face? We feel truly offended and wonder what her Royal Highness might make of this surely treasonable act! If putting goo in the face of royalty is not distasteful enough, why has Her Majesty been placed as the lower case ‘g’, when surely she warrants heading the capital ‘G’ of the (once respected) Google logo?

Queen Meets Google

Where has the mysterious blue glow around her majesty’s royal bust appeared from? It certainly isn’t Royal Blue! I for one have NEVER seen our monarch appear like this in public, what are you trying to portray that she is some sort of wicked Ice Queen!?!

Yours Sincerely,

Your Life

(This is of course a joke you imbecile)